Get found on Google — and by ChatGPT

SEO is about ranking in traditional search results. AEO (answer engine optimization) is about winning featured snippets and Google's AI Overviews, where an answer is shown directly instead of a list of links. GEO (generative engine optimization) is about being found and cited by AI tools like ChatGPT and Perplexity. They overlap — but each one is earned differently.

AI tools cite sources they can read, verify, and trust. In practice that means clearly structured content that answers real questions directly, correct schema markup, consistent business information everywhere you appear online, and authority signals from outside your own site. It's earned the same way rankings are — deliberately, over time.

Traditional and local SEO generally take several months to move meaningfully on competitive terms, though local profile and review work can show results sooner. Anyone promising first-page rankings in weeks is selling something they can't control.

No — and neither can anyone else honestly, because no agency controls Google's or an AI engine's ranking systems. What we do commit to is a documented baseline, prioritized work, and plain-number reporting on impressions, calls, and AI citations, so you can see exactly what your investment is doing.

Local SEO decides whether you appear in the map pack and in "near me" searches. It's driven largely by a complete, actively maintained Google Business Profile, a steady flow of recent reviews, and consistent name, address, and phone information across the web.